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Conversion Funnel Investigation
A three-week examination of one critical signup or purchase journey, from event integrity to segmented drop-off.
- Format
- Audit + findings workshop
- From
- From £6,800 + VAT
App analytics consultancy · London
We trace signup and purchase funnels from first tap to confirmation, exposing measurement gaps, avoidable friction and the questions your team can answer next.
Put your funnel on the tableA 30-minute fit call. No sales deck.
The main engagement
For product, growth and analytics teams who see a drop in conversion but cannot yet distinguish user hesitation from instrumentation failure.
Over three weeks, we reconcile your event schema, reproduce key journeys, segment meaningful cohorts and deliver a prioritised findings book your team can act on.
See scope and deliverables →Three ways in
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A three-week examination of one critical signup or purchase journey, from event integrity to segmented drop-off.
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A structured half-day to test the logic, denominator and instrumentation behind one proposed funnel experiment.
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A close reading of events, properties and identity rules before engineering commits to an implementation.
Deploy Routehub found that our ‘drop-off’ was partly a duplicate event and partly a delivery choice hidden two screens earlier. The distinction changed what we built next.— Priya S., Product Lead, subscription commerce
Evidence before opinion
Every finding shows the query logic, affected cohort, confidence limits and the competing explanation we ruled out.
Read client stories →Your next decision deserves cleaner odds